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The winners in life are
usually those who have accumulated the most "NO's". Salespeople,
actors and writers know rejection, disappointment and failure, or
what are all referred to here as "NO's," all too well.
So do most of the rest of us!
In this 35,000-word manual
you will discover that everyone is in sales and positive-negative
thinking always works. Selling is vastly misunderstood. There are
those who say, "Oh, I could never be in sales." They may
not know it, but they are in sales. Clerks, doctors, accountants,
ministers and professional salespeople, all of us are in sales If
you've ever had a job interview or asked someone to marry you, you
are in sales. As a child, convincing your parents that it's okay
to have that ice-cream cone an hour before dinner; now that's selling!
Whether you sell juice
from a lemonade stand or 747 jets to foreign governments, you will
collect far more "NO's" than yes's. The more NO's you
get, the more lemonade or 747s you will sell. This book will show
you how!
Reaction to NO's is a
learning tool as well as barometer of passion for the true intention
of those who strive to higher levels of achievement. It can also
be an invisible career killer. It is like a virus, which doesn't
announce its presence until the patient is almost dead.
The definition of Positive-Negative
thinking is: "Expect success, anticipate obstacles." These
are the two primary concepts within the book and the talk. Anyone
who has ever mailed a manuscript, applied for a job, asked for a
raise, proposed marriage or sought agreement on any issue: is selling
something. The greatest difference between those who are achievers
and those who are not is how they react to a "NO." The
achievers take the "NO," reverse the letters to "ON"
and continue, saying to themselves, "ON to the next one".
The non-achievers are not only stalled at the no, they frequently
become stuck. This book and seminar are about achieving through
surpassing rejection and getting unstuck.
Of all of Tom
Justin's seminars, How
To Take No For An Answer And Still Succeed has been by far the
most popular.
"How To Take 'No' For An Answer And Still Succeed" - the
manual is a clarion call to all who want to look at themselves,
their passions and their intentions toward their careers, relationships
and life choices.
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